We can dismantle it from two dimensions

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Our team has experienced this situation before when working on a certain business On the portal status page, we provide a statistical card for the overall performance of the day's data to facilitate users to grasp the overall information, and provide a drilldown function for detailed timesharing data based on user habits. After the results function was launched, we found through buried data that users still entered the workbench to query the detailed timesharing data of the day. In other words, the user's operation path is the same as before the new function was launched, and has not changed, leaving the hardworking functions vacant.


After discovering this problem, we went to ask the business users, and they asked us in surprise Ha, does this function still exist? When summarizing the review, we discussed this issue and found that the entrance to the drilldown function wa Armenia WhatsApp Number s actually the numbers on the statistical cards. It’s no wonder that users can’t discover the functions of the design. From the case of this Bend product, we can see that if users do not perceive your functions, they will follow the original path of work, and the new function will become an invalid upgrade, and it will not achieve cost reduction and increase. Effective goal.





Users do not know the existence of new functions, so they will not use new functions, which reduces the adoption rate of new functions. This may further affect the effective use of product value. What is visible is a decrease in user satisfaction and trust. Decline, user churn and other more dangerous consequences. This is obviously contrary to our original intention of serving users. What to do Now that we know how to make users clearly aware of your service, what should we do? whether it is out of the system and perceived strength. Guidance prompts After the user completes the software upgrade, for the important functions in the new version, strong reminders can be given to the user in the application, such as opening screen popup reminders, novice guidance, etc.